🔒 Who will pay for the knowledge AI uses?

Google increasingly provides an answer before users visit the website the information comes from. For readers, that’s convenient. For publishers, it’s a lost opportunity to earn revenue. Polish media outlets are demanding payment for the use of their publications. But they also have to reckon with their own mistakes, which now make it easier for…

Bartosz Węglarczyk recently asked a direct question: “Why would anyone type in our address directly?” Writing in September, Onet’s editor-in-chief described the decline of a model in which media outlets focused primarily on reach allocated by algorithms. He argued that individual journalists, original stories and reporting should give readers a reason to return.

This article is part of the paid edition of hAI Magazine.

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