Your ultimate insider guide to winning corporate clients as a first-time founder<\/b><\/p>\n
90% of startups fail \u2013 not because they always lack innovation, but because they lack paying customers. And for first-time founders, selling to large corporations often feels like an impossible mission. Fears of idea theft, endless bureaucracy, and being intimidated by powerful partners often freeze founders in place. As a result, great products die before they reach their first real customer.<\/span><\/p>\n What if you finally understood how corporations <\/span>really<\/span><\/i> think \u2013 and had a step-by-step path to turn a first meeting into a signed deal?<\/span><\/p>\n In <\/span>\u201cB2B or Not to Be: That\u2019s the Ultimate Startup Question,\u201d<\/b> Helen Kolikhova \u2013 VP of Expansion at CampusAI, former Head of Startups at Microsoft and Innovation Manager at EY \u2013 shares what she learned from over a decade on the corporate side of the table. Having evaluated 1,000+ startup pitches, she knows exactly why some end in long-term, high-value enterprise contracts while others get an immediate \u201cno.\u201d<\/span><\/p>\n This book is a practical, real-life playbook for first-time founders who want to stop guessing and start winning corporate customers.<\/span><\/p>\n Language: Angielski Your ultimate insider guide to winning corporate clients as a first-time founder<\/b><\/p>\n 90% of startups fail \u2013 not because they always lack innovation, but because they lack paying customers. And for first-time founders, selling to large corporations often feels like an impossible mission. Fears of idea theft, endless bureaucracy, and being intimidated by powerful partners often freeze founders in place. As a result, great products die before they reach their first real customer.<\/span><\/p>\n What if you finally understood how corporations <\/span>really<\/span><\/i> think \u2013 and had a step-by-step path to turn a first meeting into a signed deal?<\/span><\/p>\n In <\/span>\u201cB2B or Not to Be: That\u2019s the Ultimate Startup Question,\u201d<\/b> Helen Kolikhova \u2013 VP of Expansion at CampusAI, former Head of Startups at Microsoft and Innovation Manager at EY \u2013 shares what she learned from over a decade on the corporate side of the table. Having evaluated 1,000+ startup pitches, she knows exactly why some end in long-term, high-value enterprise contracts while others get an immediate \u201cno.\u201d<\/span><\/p>\n This book is a practical, real-life playbook for first-time founders who want to stop guessing and start winning corporate customers.<\/span><\/p>\n Language: Angielski
\n<\/strong>Format: Ebook i audiobook<\/strong> (razem)<\/p>\n","protected":false},"excerpt":{"rendered":"
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